This year, LOUERS vodka proudly attended the DrankenbeurZ 2024, a premier event in the Dutch spirits and beverage industry held on September 14 and 15. The two-day tradeshow brought together industry professionals, including distillers, wine merchants, importers, suppliers, and distributors, all eager to showcase innovation and explore new trends.
Our presence at DrankenbeurZ was in collaboration with our trusted Dutch distributor, Anker Amsterdam Spirits. Established in 1990, Anker Amsterdam has grown into one of the largest independent beverage wholesalers in the Netherlands. With over 7,000 products, they cater to retail organizations, wholesalers, and breweries, offering quick service, competitive prices, and a vast selection of premium spirits. Since 2021, LOUERS vodka has partnered with Anker Amsterdam to expand our reach within Europe, ensuring that our premium vodka is delivered with the utmost reliability and quality.
The timing of DrankenbeurZ couldn't have been better. As we prepare for the crucial Q4 season, it was the perfect opportunity to engage with our retail partners and discuss strategies for the upcoming holiday period. Q4 is LOUERS vodka’s best-selling season, as our product is often chosen as the ideal luxury gift or relationship present. The tradeshow allowed us to highlight special initiatives and marketing efforts designed to drive sales during this key period.
LOUERS vodka, together with Anker Amsterdam Spirits, is well-positioned to make the most of the Q4 season and continue expanding our presence across Europe. Stay tuned for exciting updates as we continue our journey.